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What can be more important than people? At IKEA, we provide our co-workers with professional retail training as well as plenty of development opportunities.

External Communication Manager

Apply now Job no: 525606
Work type: Full time
Location: Shatin 沙田
Categories: Sales & Marketing

About the Job

Be a strong contributor to the country marketing team; lead the external communication team (including advertising and catalogue); develop the marketing communication strategies; and secure that the strategies are executed in the most effective and efficient way.

The role of external communication is to strengthen the IKEA Brand and its competitive position, lead strategies and develop impactful, relevant and unique executions that help to build a clear brand identity and make optimal use of all relevant media.


About the Assignments

  • Create the marketing communication strategy and the annual communication plan
  • Develop the communication strategy and take responsibility for the effective and efficient use and measurement of all media
  • Produce clear communication briefs for all external media and secure a high quality of execution
  • Follow up the execution, results, return on investment and investments related to all external marketing communication activities
  • Manage all agencies related to the function in terms of contracts, scope of work, fees, setting objectives and agency reviews
  • Co-operate with all functions involved in the execution of the marketing and commercial plans


About you

We are looking for someone who are:

  • Passionate about people, home furnishing and life at home
  • Passionate about creativity and communication in general
  • Ability to influence people’s opinions and perceptions through communications
  • Experienced in project and process management
  • Experienced in media management
  • Experienced of working with agencies, campaign briefing and process
  • Proven experience of working at a senior level to create and implement long-term communication strategic plans, setting budgets and following up goals
  • Broad knowledge of communication and creative concept evaluation/judgment
  • Ability to communicate confidently and clearly in English
  • Self-reliant and motivated with a proven ability to work as part of a team as well as independently


To understand more about IKEA, please visit our company website at

Personal data collected will be kept and handled confidentially by authorized personnel for recruitment purposes only.  It might also be disclosed to our subsidiaries, associates and agencies authorized to process the information for appointment.  The Company will retain the applications of candidates not selected for a maximum period of 24 months after the selection process is finalized.  Our Personal Information Collection Statement (PICS) is available at our career site and can be provided upon request by contacting our Human Resources Department.

Applicants not heard from us within six weeks may consider their applications filed for future reference.

Apply now

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