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Job no: 531453
Work type: Full time, Contract
Location: Quarry Bay 鰂魚涌
Job posting date:

Wellcome is the largest and longest established supermarket brand in Hong Kong with an extensive network of over 280 stores. Wellcome is committed to providing one-stop shopping convenience to customers through quality products at competitive prices and friendly service to serve the needs of different customers. We welcome applications from high calibre candidates to join our expanding team.

Trade Marketing Specialist

The Job

  • Develop and execute customer promotions independently accordingly to the customer trade plan
  • Execute localized store promotions, including new/ revamped/ specific store group initiatives
  • Follow the event calendar independently in order to deliver the scheduled events as per the plan, including communications and on-site execution
  • Adequately use of various tools and techniques to promote products and deliver successful promotions to the target customers
  • Maintain productive relationships with various agencies and vendors supporting the customer engagement programs – including media and social media agencies and interactive agencies
  • Work closely with media and creative agencies for media planning and development of promotional materials including TVC, print advertisement and instore POSM for both national and store level activities
  • Provide marketing administrative support to the Trade Marketing team


The Person

  • Bachelor’s degree in Marketing/ Business Administration or related disciplines
  • Minimum 1-2 years of marketing experience with hands-on trade promotion and advertising experience
  • Self- motivated with excellent communication and interpersonal skills
  • Creative, adaptable, high learning agility
  • Well-organized, enjoy working in fast paced organization
  • Good command of both written and spoken English and Chinese
  • Experienced in FMCG or retail industry is an absolute advantage

DFI Retail Group is responsible for ensuring that all personal information collected from each Candidate presented to DFI Retail Group is used for recruitment purposes only and the data collection process is in accordance with all applicable laws and compliant with the Code of Practice on Human Resource Management.

To find out more about Our Businesses and Our People, please visit our website:

We are an equal opportunity employer. Personal data collected will be kept and handled confidentially by authorised personnel for recruitment purposes only. We will retain the applications of candidates not selected for a period of no more than 24 months. A copy of our Privacy Policy can be accessed by visiting our Company website.

Issued by The Dairy Farm Company, Limited

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